Village on the Parkway in Blowing Rock

This is Where a Stop Turns Into a Stay.

A fresh High Country perspective defines The Village on the Parkway, a reimagined destination rooted in the character and charm of Blowing Rock. Located just steps from Main Street, this evolving community builds on the legacy of The Shoppes at the Parkway, a place long known and loved, thoughtfully transforming it into a vibrant mixed-use village designed for both residents and visitors.

Blending residential living with curated retail and dining, The Village introduces a more connected way to experience the High Country. From morning coffee near your front door to afternoons spent exploring shops and evenings close to home, every detail is designed to bring everyday moments within easy reach.

At the center of this vision is The Residences, a limited collection of thoughtfully designed condominiums offering a rare opportunity to live within walking distance of Blowing Rock’s most iconic destinations. Paired with a growing mix of shops, restaurants, and gathering spaces, The Village creates an environment that is both familiar and entirely new.

Rooted in local legacy and guided by a long-term vision, The Village on the Parkway reflects a collaborative approach to place-making, bringing together trusted High Country expertise to shape what comes next.